ABRAHAM LOPEZ

Career

With over 10 years of experience, I am a senior program leader with over a decade of experience leading digital transformations, AI/ML initiatives, and enterprise-scale operations for global brands like Nike, Apple, Beats by Dre, AT&T to name a few. My work centers on driving clarity through complexity—designing governance models, streamlining processes, and enabling cross-functional alignment that unlocks scalable growth.

I thrive at the intersection of strategy and execution, partnering across business, design, product, and engineering to translate vision into tangible results. Whether I'm standing up a Governance model, leading organizational change, or guiding programs from intake to delivery, I bring a systems-thinking mindset grounded in accountability, empathy, and impact.

Beyond program leadership, I’m a hands-on creative with a deep passion for photography, videography, and branded storytelling. I've led and produced on-set studio shoots, delivered editorial and product content for global brands, and bring a unique ability to connect strategy to execution — whether it's building roadmaps or capturing visuals that drive engagement.

Let’s connect if you’re passionate about driving transformation through technology, operational leadership, and a fast-paced, modern approach to program management — or if you’re looking to collaborate on photography or creative agency work that brings ideas to life through compelling visual storytelling.

Professional Experience

NIKE
Principal Program Director

2023 - Present  | Beaverton, Oregon

• Expanded Nike's cloud commerce solutions globally, fostering strong partner relationships and executing strategic program management

• Led multiple digital product programs, achieving on-time delivery within scope and budget

• Owned end-to-end reporting of program status, ensuring quality and value delivery

• Managed project and program performance against budget, achieving improved KPIs

• Facilitated multi-functional project estimation and execution

• Identified and mitigated risks, ensuring smooth program delivery

• Removed barriers and dependencies to ensure on-time program completion

• Led one of Nike's top initiatives, exemplifying leadership and strategic vision

Key Accomplishments:

• Led the groundbreaking launch of the Jordan Marketplace within the Nike App for Greater China and EMEA—a first-of-its-kind digital commerce experience that set new global benchmarks.

• Spearheaded enterprise-wide transformation programs to scale Nike’s digital footprint, streamline operations, and modernize consumer experiences across regions.

• Drove measurable improvements in program delivery and ROI by aligning strategy, governance, and cross-functional execution to unlock business value and innovation.

Senior Program Manager

2018 - 2023 (4.5 years) | Beaverton, Oregon

• Expanded Nike's cloud commerce solutions globally, fostering strong partner relationships and executing strategic program management.

• Led multiple digital product programs, achieving on-time delivery within scope and budget.

• Owned end-to-end reporting of program status, ensuring quality and value delivery.

• Managed project and program performance against budget, achieving improved KPIs.

• Facilitated multi-functional project estimation and execution.

• Identified and mitigated risks, ensuring smooth program delivery.

• Removed barriers and dependencies to ensure on-time program completion.

• Led one of Nike's top initiatives, exemplifying leadership and strategic vision.

Key Accomplishments:

• Successfully expanded digital commerce solutions globally, enhancing Nike's market reach

• Led and delivered high-impact digital product programs, contributing to Nike's digital transformation

APPLE
Program Manager

2016 - 2018 (3 years) | Los Angeles

• Managed the transition and adaptation of an established brand to Apple’s standards

• Built and led a team of 10 to develop a modern content management system

• Applied a hands-on, creative approach to program management, achieving a 3x year-over-year conversion

Key Accomplishments:

• Managed the data migration of the entire commerce experience from DemandWare to Adobe Experience Manager (AEM).

• Spearheaded the development and global scaling of the Beats by Dre web experience, including building and leading a specialized team for campaign landing pages.

• Developed and led a team to create a robust content management system, driving significant conversion growth

DIRECTV | AT&T
Project Manager

2014 - 2016 (2 years) | Los Angeles

• Managed key software projects, leading cross-functional teams to achieve project goals

• Coordinated project activities, ensuring adherence to timelines and quality standards

• Liaised with stakeholders, providing regular updates and managing expectations

NuORDER Inc
Software Coordinator

2013 - 2014  | Los Angeles

• Managed client integration with platform for Levi's Mexico

• Coordinated software development projects, optimizing resources and timelines

• Collaborated with teams to streamline processes and enhance project outcomes

Education

University of California, Riverside Bachelor of Science (B.S.), 
Anthropology